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Posts Tagged ‘Organization’

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Uploaded by takomabibelot

 I’ve seen this technique growing over the years.  The surefire way to reduce customer complaints is to make it impossible to complain.  I first experienced this on an international flight.  When everyone got off the plane, there was no one there. 

Just the other day I called a company about a small problem and they put me in the cue.  The recorded message said, all I’d have to do is wait 30 to 60 minutes for the next agent.

There are others where the only place you can get information is on their website, but if it’s not there it just keeps recycling you back to the home page.

What’s nice about this approach is you can show upper management a proven reduction in customer complaints.  “We must be doing something right.  Nobody’s complaining.”

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