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Posts Tagged ‘Writing Style’

200px-shakespeare.jpg  I’ve been reading lots of blogs in the last few months.  Some are very well written and easy to follow.  Others are simply writing nightmares.  The most difficult blogs to read will have single paragraph posts of anywhere from 300 to 1000 words.  You really, really have to want to read these posts to get through them. 

The way most people read any article is that they look at the first paragraph and then the last paragraph.  If they, want to know more they will go back and start reading from the top again.  This means that the essense of a post should be in the first and last paragraph.  They need to be clear and well written.

I also favor shorter posts with frequent breaks every four or five lines even if they violate basic style rules.  It’s just easier on the eye.  I also think the best style, tone and person for a post is to write the way you would speak directly to the reader.  This means using a mixture of first and second person. 

Try a quick experiment.  Go to the tag surfer or click on a category and look at the full posts.  Look at the ones you decide not to read because their style and format isn’t very inviting.  When you’re done.  Go and write a nice short three paragraph post on your experience. 

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